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Best Practices When Using QR Codes in Marketing

QR codes are becoming increasingly popular, particularly among younger generations. This popular trend provides businesses across a variety of industries with the opportunity to reach consumers on a different level

Why is Google Analytics Important?

Google Analytics, one of the most popular analytics software, has reformed how we analyze a business’s success in achieving its online goals. Google’s free web analytics program allows companies to

The Guide to Advertising

The days of spending your advertising budget on magazine and newspaper ads are over. Today, your cost-effective options include advertising through social channels and a little thing we call Google

Is Print Marketing Dead?

The answer is no. Print marketing is much more than just shiny magazines and newspapers – it has evolved exponentially over the years. From items as small as a business

How to Attract the Right Social Media Followers

Have you ever wondered what the best tactics are to increase your following on your social channels? Making sure that your marketing strategy and social media platforms are all consistent

The Definition of SEO + Why Having a Keyword List Matters

Google is recognized as one of the most popular search engines in the last two decades, but have you heard of search engine optimization (SEO)? Due to our ever-evolving digital

What Matters More: Instagram Stories or Posts on the Newsfeed?

Understanding Instagram’s algorithm and what classifies as important content is crucial to building an effective social media marketing strategy. The Instagram algorithm ranks content based on captions and engagement metrics

5 Tips for Effective Email Marketing Campaigns

Email marketing is one of the best tactics to stay in touch with customers and attract website visitors. Not only is it a great way to keep your customers up-to-date

Social Media Marketing Trends for 2022

2021 has come and gone – another year in the books, which means a few things: new technology and features, exciting and everchanging trends, and even more opportunities to reach

Benefits of a Full-Service Marketing Agency

As your company grows, it can be hard to keep up with every aspect of your business – marketing included. Trends and technology are constantly evolving, and with everything else on your

Best Practices When Using QR Codes in Marketing

The Definition of SEO + Why Having a Keyword List Matters

5 Tips for Effective Email Marketing Campaigns

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